Our aim is for our numerous innovations to be accessible to all on many layers of 'the stack' - to improve how the web scales, to make a sea change in the efficiency of databases and the resources required to develop applications and administer them.

There are several key groups investigating and implementing GenieDB:

Embedding GenieDB 'Core Technology' and C+AP designs

• Database vendors - organisations developing databases and datastores
• PAAS providers - integrating GenieDB replication technology into core offerings
• Academics & researchers - designing high-performance distributed computing models

Integrating GenieDB's NoSQL Datastore and GenieDB for SQL products

• Application developers - building serious sites, without the limitations of NoSQL
• Cloud vendors - developing scalable NoSQL databases / SQL+NoSQL webservices
• Database experts and resellers - scaling experts and systems integrators